Canadian Tire Deal, 3PL Shifts, Local Shopping Trends

Ian Sinclair

Ian Sinclair

EVP, Commercial Solutions

ISinclair@nls.ca

National Logistics Services
150 Courtneypark Drive West
Mississauga, Ontario

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Canadian Tire acquires Hudson’s Bay brand rights for $30M, reviving names like GlucksteinHome and HBC Stripes. Retailers are adopting 3PLs and tech solutions to manage costs and compliance. With inflation and U.S. tariffs rising, Canadians are shifting toward local products. Consumer inflation expectations hit 7.3%, driven by trade uncertainty. Shipping rates from China to the U.S. surge as importers rush before a tariff pause ends.

Canadian Tire’s $30-million purchase of Hudson’s Bay’s brand rights breathes new life into iconic names like HBC Stripes, GlucksteinHome, and possibly Zellers. Experts expect these brands to show up in private-label goods, premium home décor, or niche eCommerce. While the move strengthens brand equity, it comes amid retail disruption following Hudson’s Bay’s collapse. With the right strategy, Canadian Tire could reshape Canada’s retail landscape.

Retail and DTC brands are leaning on third-party logistics and advanced tech to tackle rising costs and complex regulations. Key areas of focus include optimizing last-mile delivery, diversifying carriers, and using data analytics to improve performance. More than half are also rethinking returns processes to cut expenses and boost loyalty. Shifting tariff policies and Section 321 changes are prompting brands to adapt quickly.

Faced with inflation and U.S. tariffs, many Canadians are cutting back on U.S. goods and supporting local businesses instead. A majority back Ottawa’s tariff response, with 67% supporting dollar-for-dollar measures. The Leger survey also shows rising concerns over personal finances, job security, and the economy, with nearly half believing Canada is in a recession. These shifts reflect growing economic nationalism and a move toward self-reliance.

Consumers expect inflation to hit 7.3% in the next year, the highest in decades, largely due to concerns over U.S. trade policies. Consumer sentiment has dropped nearly 30% since January despite moderate price increases. Even with temporary tariff relief on Chinese goods, U.S. households still face steep duties, adding an estimated $2,800 per year. Retailers like Walmart warn of further price hikes as companies struggle with rising costs.

Shipping rates from China to the U.S. are spiking as importers rush to beat the end of a 90-day tariff pause. Container costs to the West Coast now top $3,000, with carriers planning further hikes. The rush is pulling forward the traditional July–October peak season, driven by back-to-school and holiday demand. While the truce offers temporary relief, concerns about Red Sea shipping risks and limited capacity could push rates even higher in the coming months.

Are your logistics requirements being effectively addressed? As we head into 2025 let’s explore your eCommerce fulfillment strategies. You can book a brief call with our team of seasoned logistics professionals to evaluate your needs and formulate a customized plan to propel your business forward.

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NLS Logistics Team Communications
As a leading Third Party Logistics (3PL) firm, we have the strategic infrastructure, technology relationships, and insights to help Canadian and international brands reach and serve the Canadian market
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