SportChek revamps stores, wholesale evolves, Canada pushes trade reform

Ian Sinclair

Ian Sinclair

EVP, Commercial Solutions

ISinclair@nls.ca

National Logistics Services
150 Courtneypark Drive West
Mississauga, Ontario

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SportChek debuts its tech-forward “Destination Sport” concept, enhancing in-store engagement and service. Wholesale emerges as a strategic growth channel, challenging direct-to-consumer assumptions. CFIB notes historic momentum in dismantling interprovincial trade barriers. Shippers accelerated May imports to beat tariffs, temporarily boosting freight volumes. Drewry’s World Container Index falls 9% to US$2,983, marking a second week of decline.

SportChek’s “Destination Sport” stores offer a modern, tech-enabled shopping experience with redesigned layouts, smart fitting rooms, and upgraded service shops. Early locations in Moncton and Etobicoke report strong sales and customer satisfaction, with more openings planned. It’s a core part of Canadian Tire’s True North strategy to modernize and expand retail spaces.

Wholesale is evolving into a smarter growth strategy, debunking the idea that direct-to-consumer always delivers better margins. Experts Shelley and Liza Amlani spotlight how brands are partnering with retailers, including warehouse clubs, to drive profit. The future lies in collaborative wholesale, not abandoning it.

CFIB reports more progress in the last six months on removing interprovincial trade barriers than in the past eight years. Nova Scotia and Ontario lead with top grades for adopting mutual recognition laws to reduce red tape. CFIB urges consistent national standards and regulatory follow-through to help small businesses benefit.

Shippers rushed cargo imports in May ahead of tariffs, briefly lifting reefer and dry van volumes. With peak season arriving early, demand may stay flat for the rest of the year, keeping pricing power in shippers’ hands. Ongoing oversupply and market uncertainty could push more carriers and brokers out of business.

Drewry’s World Container Index dropped 9% to US$2,983 for June 23–27, continuing a second week of decline. The dip follows a short-lived surge tied to tariff delays, with U.S.-bound demand now weakening. Analysts expect more volatility as trade policies and shipping capacity shifts evolve.

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NLS Logistics Team Communications
As a leading Third Party Logistics (3PL) firm, we have the strategic infrastructure, technology relationships, and insights to help Canadian and international brands reach and serve the Canadian market
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Container rates steady, tariffs shift Canadian strategies, retailers cut free shipping
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